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Winning and Retaining IPTV Subscribers: Why Performance Matters

The continued growth of DSL and FTTH deployments is supporting rapid growth in IPTV services across the world. IPTV services deliver applications such as EPG, VOD, DVR and on-demand interactive TV. This whitepaper contrasts two client-side IPTV middleware architecture models: the original 1st generation IPTV model versus the Evo TV Service Platform data-driven model. By evaluating response times of two common user experience scenarios, this paper shows how a data-driven architecture delivers significant performance gains.

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